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HOW
HOW
HOW
I Design
I Design
I Design
You Learn a thing or two
after 21 years
1
Approach over process
Every design problem is unique. A flexible, strategic approach leads to better outcomes than a rigid process.
1
Approach over process
Every design problem is unique. A flexible, strategic approach leads to better outcomes than a rigid process.
1
Approach over process
Every design problem is unique. A flexible, strategic approach leads to better outcomes than a rigid process.
2
Data leads the way
Great design starts with understanding. Insights from data shape smarter decisions and better experiences.
2
Data leads the way
Great design starts with understanding. Insights from data shape smarter decisions and better experiences.
2
Data leads the way
Great design starts with understanding. Insights from data shape smarter decisions and better experiences.
3
Design must convert
It’s not just about aesthetics—it’s about impact. Every design choice should drive engagement, conversions, and revenue.
3
Design must convert
It’s not just about aesthetics—it’s about impact. Every design choice should drive engagement, conversions, and revenue.
3
Design must convert
It’s not just about aesthetics—it’s about impact. Every design choice should drive engagement, conversions, and revenue.
See My Resume
“Good design is as little design as possible.”
— Dieter Rams
“Good design is as little design as possible.”
— Dieter Rams
“Good design is as little design as possible.”
— Dieter Rams